A tub with a decorative band label wrapping its base

Base wrap labels

A base wrap runs around the lower part of the container rather than its middle. It is used where the main body carries the primary label and the base needs its own band of information or decoration.

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How it works

Mechanically it behaves like a wrap around label, but the diameter at the base is often different from the body, so it is specified and tooled separately even when it appears on the same container.

  • Two-part decoration

    Where body and base carry different information.

  • Regulatory copy

    Moving mandatory text off the primary display panel.

  • Promotional bands

    A base band that changes while the main label stays fixed.

  • Visual balance

    Anchoring the container design at the foot.

The numbers

  • BaseApplied to the lower container
  • Own dieTooled separately from the body
  • PP / paperCommon face stocks
  • 1,000Minimum order quantity

What we'll ask you

Answering these up front is the fastest route to an accurate quote.

  • The base diameter, which frequently differs from the body diameter.
  • Whether body and base labels are applied in the same pass.
  • Whether the base sits in a recess, which changes the application tolerance.

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Tell us the container and the conditions — we'll spec it and quote it.